It is a description of the experience - how the technology will fit into our lives. This is, we believe, how the IoT ecosystem of technologies should be experienced. This manifesto is a living document. You can contribute to it through Github. Source: About the Manifesto for the Experience of Things. We are now beyond the user. Everything fits into multiple lives. The experience of a one-person or shared device differs from those designed for public or community consumption. Don't unnecessarily carry over the experience decisions from single-user world.
And, maybe sadly, this article still IS.
Report as spam. Everybody likes to preach. Say something NEW. You summed up everything I have been preaching for the past 30 years of my career. Schooled in ID and practiced professional ID for 10 years I transitioned to interfaces web and software. I have come to call myself an experience designer because I believe that is what customers are ultimately demanding from their products either 3d or from software, they want a fantastic mind blowing experience. Great thoughts.
C2C is the future, and I love watching this crisis of job titles arise in the IxD community right now since the gravy train is over. But come on?! Experience Design? I get the joke, but I suspect most people won't. How is this? Call yourself a "Maker". Hello Ken, Good to hear about you. It's been a long time since our MS Hardware days back in Redmond.
Great article and great insight into the experiences that formed your views. I myself have been almost weeded out of the ID field even though most of the products I designed were very successful. After shipping dozens of products for MS and others, I slowly but surely found myself searching for meaning in this profession. The current green design movement has infused some life back into the field but in general most of the "green" products out there I find are still superficial manifestations of marketing agendas.
This process can be applied to almost any field that required problem solving, especially in areas such sustainable development where my passion has always been even when no one was talking about it, you remember my obsession with Bucky and Biomimicry I think the bottom line is well put by Adrian "do not need flashy renderings or self-conscious, fame-seeking personalities, but rigorous intellectual training, strong analytical skills and a high degree of personal culture in many subjects" Just like business school does not prepare you consider all the sociocultural aspects of building a business, neither does design school prepare you for the real challenges and responsibilities that come with the ID profession.
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Well, I don't remember if this was influenced by you or not but I have been calling myself an experience designer for years America hire ID professionals because of our superior aesthetic sensibility and not for our ability to influence and define cultural progress in a meaningful way. I am also inclined to believe what some have suggested: I think putting a hard definition around any profession is a pretty slippery and distracting exercise. If we focused too much on defining industrial design, it would be easy to miss the point.
Let's decide about the impact we want to have as individuals then adopt the behaviors that will make that happen. PtB, Nick: there is a part of this manifesto I left out, but that part is relevant to the points you make. It is critical that designers nurture their ability to align their design goals and behavior to the often complicated, diverse goals of the organizations they are part of. This can be very difficult. I think the place to start is with individual behavior. A step in the right direction is to work with people who support what you believe.
I remember Tom Peters saying once: "Don't waste your time with bosses who don't believe in what you do. Andy: I know the behavior you are describing. Many interaction designers get their start designing pretty things for web pages. It can be difficult to make the leap from hitting stuff with a pretty stick to investing more deeply in experience design challenges, but it is a leap that designers should strive to make.
Thanks for the thoughtful feedback. Adrian: great points. Industrial designers often find themselves in the unfortunate role of contributing to this problem of rampant consumerism. Even though industrial design represents a tiny part of the larger issue, we may be contributing to the problem with what we teach designers.
I think there is hope for the designer who wants to do more than satiate consumer desires.
The Deloitte Greenhouse® Experience introduces its Breakthrough Manifesto
Consider how some emerging societal trends will affect design. We are already seeing how mass media and mass production have become less relevant to consumers as they gain more control over how they consume things. The rise of alternate economies is putting more of the power to buy and sell and barter and swap into the hands of consumers. I think even if a designer finds themselves in an organization where they are filling orders as you say, they still have the choice and ability to effect the outcome by adopting some of the new behaviors I suggest.
It may not be possible to affect larger organizational or business change, but the designer can change his or her individual behavior. Actuallly, a part of the problem is that we think we can solve world issues with just one product while persuading, convincing and altering behaviour takes time and multiple steps to get there. You do not solve pollution by just bringing out an electrical car, you need people to be convinced that an electrical car is needed.
Only the government is participating in this role now but since they are a big institution that does not have the flexibility we designers have to stop to fix things at the end of the pipe or way beyond the horzion and get into the whole picture. The tools that Ken shares with us is a great first step towards this direction. Must we continue to define the industrial designer as some perfect problem-solving corporate citizen? Is this a manifesto with vision?
The field has matured to become a creative genre like architecture or fashion - which is free to choose its own context and make its own proposals about how we live and where we find value even in those traditional aspects of objects, beauty, and craft. Experience should be a cultural proposal, not some tedious researched 'need'.
Manifesto for the Experience of Things | Design Principles FTW
A really quick thought. I think Kens approach is understandable. The problem, as is the problem with most definitions of Industrial design is the definition itself. Why label oneself as an Industrial designer, experience designer etc etc. I beleive this to be the problem. Why need a label? As designers If Adrian will allow us to be called this we should be practising a multitude of skill sets areas anyway right?
To be successful in the market, a product must possess a wide range of features and benefits. Designers must have an understanding of all of these to have a sucessful, fruitful career. We must become chamelion.
Are we saying that we would turn down some pure mechanical engineering work involving maths, because that wouldn't look good on a forget me not to a potential employer? Are we then saying we don't just want to be 'felt tip fairies' that are shoehorned into the process once the function of the product, system, whatever has been defined? Of course were not saying that. So the question is not what is Industrial design becoming, more, what do YOU want it to be?
Designed by experience - the new manifesto to end homelessness
So lets stop the pigeon holing, and literally 'roll with the puches'. Learn the new skills that will allow you to have input where you want to give it, hone your current skills and express them fully when required to display competency, but don't force them when it is not needed. If you come across an area of design you have no experience of, then gain some, or be left in the hole with the rest of the pigeons. I don't even know how this problem can begin to be tackled. It takes a lot of coordination of people and trades to push a product or an idea into the market.
You need the company that wants to make the product, sales and marketing that says there is a need for the product, the designer to conceive the product, the engineers to make it, the factory to build it, the advertising house to sell it, the store to hold it, and the people to buy it. I've left out a lot of people but the point is that designers are a very small part of the equation.
We've published Let's make the difference , a new manifesto to end homelessness based on expert views from across the homelessness sector. Last summer, we asked people experiencing homelessness and the services that support them what the next government could do to end homelessness. The result is Let's make the difference: a manifesto to end homelessness.